Our History

JA South Africa was established in 1979, bringing global entrepreneurship education to South Africa through the Wits Business School Centre for Developing Business (CDB). The program was introduced after Steven Black identified the success of Junior Achievement USA, originally founded in 1919.

From the outset, JA South Africa focused on delivering practical business education and life skills to young people across diverse communities. Its flagship Mini Enterprise Program (now Company Program) equips students with hands-on experience in starting and running a business—from idea generation and marketing to financial management and closing operations.

In its early years, the organization was supported by corporate partners and the Urban Foundation South Africa, helping expand access to entrepreneurship education during a critical period in the country’s history. (Note: confirm the exact role and naming of the Urban Foundation if needed.)

As the organization grew, with support from companies such as Barloworld and South African Breweries, it became an independent entity and expanded its national reach. Additional funding support was provided by USAID.

In 2001, JA South Africa joined JA Worldwide, connecting it to a global network operating in more than 100 countries.

Today, JA South Africa delivers entrepreneurship, financial literacy, and work readiness programs to primary school learners, high school students, and out-of-school youth. Through partnerships with the private sector, schools, and NGOs, the organization continues to equip young people with the skills needed to succeed in the modern economy and contribute to sustainable economic growth in South Africa.